Reading Is Fundamental Reading Campaign for Kids

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Dear PSA Director,

I am reaching out from Reading Is Fundamental, the nation’s leading children’s literacy non-profit.  We are launching the third year of our annual six-month reading campaign called Rally to Read 100 which includes a pledge to read 100 books by March.  We are offering free monthly themes at our website along with read-alouds from popular authors and fun and engaging reading activities for elementary school children.

With reading scores at a 30-year low, we are at a critical time in combating the children’s literacy crisis and must get our nation’s young readers motivated and excited to read. Twenty-five million children in the U.S. are not reading at a proficient level and we are asking for your support to create awareness for this free opportunity to create engaged young readers.

Thank you,

Jodi Rubin (She/Her)
Reading Is Fundamental | Senior Vice President, Marketing & Partnerships
202.536.3525 (office)
240.678.7193 (cell)

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2024 RIF 100 Books PSA V1
2024 RIF Rally to Read PSA

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