Reading Is Fundamental Reading Campaign for Kids
Dear PSA Director,
I am reaching out from Reading Is Fundamental, the nation’s leading children’s literacy non-profit. We are launching the third year of our annual six-month reading campaign called Rally to Read 100 which includes a pledge to read 100 books by March. We are offering free monthly themes at our website along with read-alouds from popular authors and fun and engaging reading activities for elementary school children.
With reading scores at a 30-year low, we are at a critical time in combating the children’s literacy crisis and must get our nation’s young readers motivated and excited to read. Twenty-five million children in the U.S. are not reading at a proficient level and we are asking for your support to create awareness for this free opportunity to create engaged young readers.
Jodi Rubin (She/Her)
Reading Is Fundamental | Senior Vice President, Marketing & Partnerships