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First Candles’ Alison Jacobson. How Everyone Can Help Fight Sudden Infant Death.
Every year, 3,500 babies die from Sudden Unexpected Infant Death (SUID) which includes Sudden Infant Death Syndrome (SIDS) and accidental suffocation and strangulation. SUID claims the lives of Black babies at more than twice the rate of white babies.
We are working to end that disparity by partnering with community care providers and advocates to be sure all families are aware of the safest way for babies to sleep, the benefits of breastfeeding and the proper use of infant products for sleep time and awake time.
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First Candle :30 Safe Sleep TV PSA
First Candle :60 Safe Sleep TV PSA
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Interviews Click to load and view in player
First Candle's Alison Jacobson's Standup Video
First Candle's Alison Jacobson talks about her son's death
B-Roll Click to load and view in player
First Candle B-Roll
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Safe Sleep Infographic
Bed Sharing Infographic
Won't My Baby Choke Image
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First Candle 2:30 Social Media Video
Lindsie talks about Rainbow Babies and Love To Dream
Let's Talk Community Chat Harlem
Straight Talk for Infant Safe Sleep Training